One of its goals is to “convince companies of how important it is to correctly use the native language of their target audience in the destination country”.
Marian Ibarrondo of Invest in the Basque Country, the Basque initiative for foreign investment attraction, says that an investor can find a comprehensive supply chain for industry and services in ..
Iñaki Tellechea, Business Promotion Manager of Spri, believes that “investment here does not have to be opportunistic. Those who come, do so to stay”.
The Basque firm is collaborating with ABB and the Danobat Group on two augmented reality projects within the Bind 4.0 programme