Erreka, the Gipuzkoan firm that specialises in automatic doors, has decided to create new companies in several European countries, using the formula of joint ventures, in order to boost its international strategy.
Erreka, whose headquarters are in Bergara, has just opened a joint venture in England, Erreka London, and is also present, with the same system, in the Netherlands. Both units of the company will have their own staff.
With this strategy, Erreka seeks to orient its business towards obtaining turnkey projects and transfer the model of proximity to the customer and productive investments that it applies in Spain to other countries where it operates, with the aim of providing a good after-sales service.
The company currently exports 25% of its production and aims to obtain 50% of its sales in foreign markets after its expansion is concluded.